Create tomorrow's vintage
Create tomorrow's vintage
Clothes aren't killing the planet, but mass consumption is. 
That is, our need to constantly change our look, a need created by the fashion industry.
Clothes aren't killing the planet, but mass consumption is. 
That is, our need to constantly change our look, a need created by the fashion industry.
Create tomorrow's vintage
Create tomorrow's vintage
To truly make a change for the better, we have to make it stylish to not change our style every week.
To truly make a change for the better, we have to make it stylish to not change our style every week.
Clothes that last forever.
Clothes that become more beautiful the more you wear them, the more you repair them.
Clothes that last forever.
Clothes that become more beautiful the more you wear them, the more you repair them.
Since we started repairing jeans around 2008, we have repaired over 400,000 pairs.
We have collected over 80,000 pairs for our recycling program.
In the past 10 years, we have sold over 17,000 pairs of Re-use jeans.
Worn in nudie jeans, create tomorrow's vintage
Since we started repairing jeans around 2008, we have repaired over 400,000 pairs.
We have collected over 80.000 jeans in our Reuse program
In the past 10 years, we have sold over 17,000 pairs of Re-use jeans.
Worn in Nudie Jeans
So, the journey ahead for Nudie Jeans is the journey we've been on since day one - the journey to create tomorrow's vintage.
So, the journey ahead for Nudie Jeans is the journey we've been on since day one - the journey to create tomorrow's vintage.
Deadstock
Deadstock

Revived from the past, these jeans are crafted from deadstock fabrics. Each pair is a patchwork of history, reinvented to create a modern fit with a vintage soul.

Re-use Kaihara Selvage
The Nudie Jeans Guide to Selvage Denim

To claim that we love selvage denim would be quite an understatement. Calling it love wouldn't be fair because it's too important for us to call it just that.